The company has unveiled a new set of educational resources to help users take control of their data. Apple has introduced a new Today at Apple session called “Taking Charge of Your Privacy on iPhone,” which will educate users on how to safeguard their data using features such as Mail Privacy Protection, Safety Check, Location Services, and passkeys.
The session will be available at all Apple Store locations worldwide and customers can now also sign up for Group Bookings and schedule a session for their group, organization, or class. Apple has also partnered with Apple TV+ Ted Lasso star Nick Mohammed in a short film called “A Day in the Life of an Average Person's Data” to raise awareness about the importance of data privacy. The film shows how bad actors misuse data and how Apple works to keep personal information safe. Apple has a long-standing reputation as a privacy leader and continues to innovate in this area with features such as App Tracking Transparency and Privacy Nutrition Labels, which give users more insight into how their data is used and more tools to protect it. The company believes that privacy is a fundamental human right and is committed to building privacy into all of its products and services from the ground up. To learn more about Apple's privacy features, visit apple.com/privacy.